Discover The World of Chanel at Harrods

As a die-hard Chanel devotee the unveiling of a Chanel wonderland at Harrods , one of my favourite department stores, is a dream come...


As a die-hard Chanel devotee the unveiling of a Chanel wonderland at Harrods, one of my favourite department stores, is a dream come true.

The Chanel takeover of Harrods is a unique and fantastical project that will run for three weeks from September 5th.


Located on the ground floor and accessible from Brompton Road and Hans Road, Karl Lagerfeld’s AW11 RTW collection has transformed not only the Brompton Road fa├žade by redesigning the shop windows, but in addition created transient boutiques for both fashion and beauty, including an installation of iconic Chanel codes.


For the first time in the shopping mecca’s history, Harrods have permitted a single brand to dress each of their 23 street-facing windows.  Featuring an enchanted forest with wolves dressed in Chanel outfits, unicorns, deer and owls; the windows are devoted to Creative Director Karl Lagerfeld’s vision for his latest ready to wear collection.


The ‘pop-up’ fashion boutique, on the ground floor, is encased in a white and black exterior with walls embossed with lion’s heads.  The interior, divided into three coloured rooms; red, green and blue, is the opulent setting for accessories, creating a magical paradise. Mannequins dressed in the autumn/winter 11 collection form the final stroke of genius by Karl Lagerfeld, adding a colourful parade in his “misty garden”.


The ‘pop-up’ beauty boutique, also on the ground floor, showcases the limited edition ‘Knightsbridge Collection’ exclusive to Harrods.


Lastly the installation ‘Une Promendade’, also known as ‘Coco in Wonderland’, unveils a magical journey which takes place behind a curtain of pearl beads.  Once inside the miniature version of the Versailles garden set from the S/S11show there is a 2.55 exhibition presenting the work that goes into making the legendary quilted handbags, including a walk-in Chanel 2.55 handbag.  As if this wasn’t enough, the haute couture room is a replica of Coco’s apartment, complete with the renowned mirrored walls.


The Chanel World at Harrods needs to be seen to be believed, do not miss your date with my ultimate dreamland!

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